Event Management – Beyond Planning & Execution

When it comes to event management, people normally emphasize on planning, budget, logistics, execution etc. No doubt, all these are vital factors for the success of events of any size or type. However, there are a few other important aspects that can take the event to much higher levels of success. For these aspects you need not have to recast your budget with significant additional provisions, but for nominal additions. These aspects attract minimum cost and deliver maximum impact. Let us examine some of them:
Pre-event Promotion: Be it a wedding or a corporate event, promotion is the key today. In today’s digital era, promotion is carried out with the minimum cost. Your event planner or event manager should be able to advise you about the latest methods of digital event promotion. Social media is the most preferred, convenient and popular digital platform for promotion. MATChBOX, a leading event management company, with its creative and innovative approach, can help promote any event economically as it has a full-fledged digital marketing team.
Managing Mismanagement: This is a concept mastered by MATChBOX, a prominent event management agency of Central India. Despite vast experience and best planning, anything can go haywire at anytime. Even if you have provisioned for plan-A and plan-B, sometimes they become ineffective as the issue that erupted could not be foreseen. In such cases, the event manager should be able to manage before the damage becomes visibly disturbing. Only on-the-spot trouble-shooting or crisis management can save the occasion. With its over a decade long experience and expertise, MATChBOX has become pioneers in managing mismanagement.
Post-event Goodwill Management: Successful event execution apart, some simple gestures post-event can enhance the reputation of the host and build substantial goodwill amongst the target audience for a long time. It could be a token gift presented to guests while leaving the venue itself. Even a “Thank You” card is enough for people to cherish if it is designed creatively. Beautifully framed photographs of the occasion can be sent to the guests later as everlasting mementos. These are but a few examples for lasting goodwill building.
If you want your event to speak for you, your business and brand, MATChBOX can plan, manage and execute it as an everlasting experience for your target audience.