How A Great Corporate Video Can Boost Your Business

Have you ever watched a video about a product you were interested in? Did it influence your decision to buy it? Chances are, it did. Corporate videos have a powerful impact on consumers and can help grow your business.

The advent of digital marketing paved way for increased use videos to promote products and services in many ways. Videos are widely used for landing pages, social media platforms, webinars, conferences, emails and many other ways. Videos also boosts brands and establish lasting relationships with customers.

Here are some of the salient benefits of using corporate videos:

More Web Traffic

Videos make up two-thirds of all online traffic. If you want to increase your online sales, you need to include video marketing in your corporate business strategy. A compelling corporate video on your website can attract 75% more traffic, which can lead to more leads, conversions, and sales. Investing in video can be very profitable for your business.

Improves SEO Rankings

Creative corporate videos can be shared widely on social media, which can increase your reach and influence. Google loves videos, so having a high-quality video can help your brand rank higher in search engine results. Videos are a great way to reach your target audience and stay ahead of your competitors.

Builds Brand Identity

Watching an appealing and effective corporate video can enhance the reliability and credibility of your brand in the minds of your target audience. Videos create an emotional connection with viewers and can leave a lasting impression. A professional corporate video production company can help you create viewer-oriented videos that showcase your brand, products, and services.

Share More in Less Time

Short, interesting and insightful corporate videos can provide maximum information in the shortest amount of time. Business decision-makers prefer online videos because they can better showcase products and services than pages of text. Your videos can also tell the great stories of your customers, which can inspire and connect better with your audience.

Better ROI

Marketing and promotion are essential for business growth. Online promotion, especially video marketing, has proved to be the most effective means of promotion. Corporate videos with meaningful content can provide the best return on investment (ROI) in terms of garnering leads, conversions, brand building, and revenue growth.

Cost Effective

Corporate video production is not as expensive as you may think. A video has a longer shelf life than a newspaper advertisement and can be used repeatedly on different platforms. If the video is good enough, it can be shared and forwarded multiple times. The same video can also be used for meetings with clients and other stakeholders. Video production is one of the most cost-effective options for online promotion.

Mobile Responsive

Mobile-friendly videos have enormous potential to promote your brand and business. As more people use smartphones, they prefer to watch videos on the go or at their convenience. Ensure that your videos are mobile-friendly and can be watched anywhere, anytime. Thus, your corporate video is the most effective, round-the-clock marketing tool that generates business for you even when you are sleeping soundly.

Creative & Innovative

The digital landscape is overloaded with videos, so your video needs to stand out. A creative and innovative video production agency can analyze the current trend in your business segment and come up with unique and innovative ideas to create trendsetting corporate videos that go viral. The video production agency can tell your story in a viewer-friendly manner with attractive graphics, visuals, and background music.

You can convey your brand story in many ways. But nothing works as effective as a corporate video to tell your tale to your target audience and have maximum impact. Impactful corporate videos are capable of building an emotional bond with the viewers. Emotions play an important role in influencing peoples purchase decisions.

You need to be absolutely clear about how your corporate video should look like. Your video must be informative, insightful, entertaining, innovative and capable of creating the emotional connect with the target audience. To ensure this, the safest way is to rope in a reliable and professional corporate video production company who can understand your exact needs and craft the most effective video that bring in the desired results.

Your Trusted Partner in Corporate AV

MATChBOX, an Integrated event Management and Communication Solutions Providing Agency, has 15 years of expertise and experience in corporate video production, event management, graphic design, branding/signage, corporate merchandising and specialized printing. We have end-to-end video production expertise – shooting, mixing, editing with relevant graphics.  We have creative visualizers and script writers to enrich your corporate video with innovative and meaningful content.  Hundreds of corporate videos crafted by MATChBOX for a wide spectrum of its clientele stand testimony to its creative and innovative superiority. Join hands with us for all your corporate video needs. We are just a call away.

For Further Enquiry, please contact
9508544444, 9300388832