You cannot afford to overlook the importance of graphic design in marketing and promotion of brand, product, or service. A professional and competent graphic designer deftly deciphers the deliverables of graphic design, which broadly are superior quality, visual appeal, and easy recall.

Visual Appeal: The quality and class of a graphic design is rated based on its visual appeal to attract viewers. In this technological era, look and feel matter the most, be it your website, logo, leaflet, brochure or newsletter. A professional graphic designer blends the right color and creates the overall design which along with your brand provides authenticity and viewers tend to remember and recall the design.

Design the Best for Your Brand: Understanding your business needs and visualizing growth, designers work on different design techniques that are most appealing to your target audience.

Professional Brand Image: Professional graphic designers focus on creating a lasting first impression with modern and trendy aesthetics. Not only your brand, but every marketing and promotional activity, even if it is the packaging of your product, everything should have a professional design. Professionally appealing design symbolizes authenticity, thus enhancing the trust of existing customers and attracting potential customers.

Design Can Communicate: Designs have the power to communicate effectively. People are attracted by good designs that are easy to recognize, remember and recall. A professional designer understands how to communicate through graphic designs which ultimately boosts your brand image and results in business growth.

Adopt Trendy Design Trends: Revisit your website, social media page and if needed redesign them as per latest trends. Designs of your existing corporate/product/service literature such as leaflet, brochure, emailer, newsletter, and packaging also need redesigning from time to time so that your business remain relevant with new design trends, thus capture attraction of more and more viewers.

A graphic designer of repute can provide the much needed quality design edge to your business enabling to make lasting impressions amongst existing and potential customers. MATChBOX is a solutions providing company in the areas of digital marketing, corporate videos, branding/ signage, event management, specialized printing and graphic designing services. We provide total graphic design solutions. We have a team of visualizers and graphic design artists for creative designing services that are elegant, visually appealing, and fitting to client’s needs. Contact us for all your graphic design needs.

Findings of a recent Google research report in India:

• One-third of Indian population watches online video.
• At an average of 67 minutes a day Indian users watch online videos.
• The population of total online video users is estimated to cross 500 million mark by end of 2020.
• In the first 45 days of lockdown YouTube saw 20.5% rise in subscriber base.
• While 79% of the users watch video at home, 21% does it on the move.

With this vast and growing potential of online marketing, your business deserves a better and higher share. It’s time you reviewed your online marketing strategy and considered video as an important part of the strategy.

MATChBOX is a leading online marketing agency with proven expertise and experience of over a decade. We have established our credentials as a top video production company in Indore. We have full-fledged graphics and creative teams to make creative and innovative corporate, marketing and promotional videos with meaningful contents.

We are keen to join hands with you in marketing your business through attractive and content-rich corporate videos and promote your brand. Just a call and Team MATChBOX we will be at your service.

Going by the current social media trends, it can be safely said that videos are already ahead by a few years. Popular social media platforms like Facebook and Instagram have started focusing more on content rich video, not to speak of YouTube. Others are also falling in line with Twitter, Pinterest and LinkedIn jumping into the video bandwagon.

Customers love to watch video and you cannot afford to ignore the effectiveness of social video marketing for your business. To derive maximum benefits out of social video marketing, you need to have a clear digital marketing strategy.

Identify Target Audience: Your videos must target the ideal customer base. Equally important is to identify social media platforms where your target viewers are active. Before going on stream, fine-tune your video accordingly.

Experiment with Trial Runs: In the preliminary stage itself, trial run your video to test its effectiveness and customer attraction. Based on the outcome of the initial experiment, modify video with more creative visuals and content so that it becomes a hit amongst your existing and potential customers and start generating business enquiries.

Different Video Contents for Different Social Networks: Customer preferences differ from one social network to the other. For examples, some people spend more time on YouTube, whereas some viewers like Facebook or Twitter more. Plan your video strategy accordingly; make content variations and post the right video content on the right social platform.

“About You” Content: You can beautifully concise relevant information about your brand, products and services in a video and viewers would love it, whereas not much people have the patience to go through the descriptive “About Us” column in your website.

Showcase Your Products: A video can conveniently and effectively do product demo. Seeing is believing rather than hearing or reading as people tend to remember and recall the visuals of your video for longer time.
Engage & Enthrall: Once your videos establish a growing rapport with your target audience, keep up the tempo with insightful videos on topics that relate to your business and also capture the attention of your viewers.

Whether you post your videos on social media or anywhere else, the basic purpose is to get viewers engage with your brand and ultimately pave way for more business. Get the help of a dependable digital marketing agency who can also make creative and effective videos with meaningful contents. MATChBOX, a leading digital marketing company can be the right choice for you. We have the proven track record in defining appropriate digital strategy, carry out result-oriented digital marketing as well as making creative and innovative videos that produce the best outcome. Your wait for the best digital marketing agency is over. MATChBOX is at your service.

It is not an exaggeration to say that we cannot live without social media in today’s world. The emergence of social media as an indispensable part of our daily routines has opened up avenues for highly lucrative and effective digital marketing and promotion.

Social Media Marketing Strategy: You should have a clear social media marketing strategy to successfully roll out your social media marketing and promotion. Rope in the services of a reliable digital marketing agency which can help devise a social media strategy best suited for you.

Stand Out From The Rest: Social media is flooded with contents of all types. You need to stand out with unique and best-in-creativity posts and contents. Constantly stay updated on the latest trends and strive to stay a step ahead in your social media posts.

Leverage UGC: User Generated Content (UGC) is not a new concept, but its popularity in the social media network is increasing with more and more marketers going after it. While some brands encourage customers to create content and tag the brand, some others call for entries from people to be used as part of the campaign. Being unbiased, UGC is regarded more authentic than branded content.

Personalisation: Leverage the personalization trend in the delivery of your social media ads. Social media landscape provides cutting edge targeting and customization options that enable you to target your ads to the right audience.

Booming Retail Channel: Social media has already become a major retail channel and it is growing by the day with social networks coming up with innovative business promotion features.
Goldmine for Data: Social media is a great source for easily accessible data and inputs with which you can fine-tune your social strategies.

MATChBOX, a leading digital marketing company, with its more-than-a-decade of experience and expertise in the field, is here to assist you to leverage the social media marketing benefits for your business. With digital experts and creative team for meaningful contents, we provide result-oriented social media marketing services. We are just a call away. Contact us for all your digital needs.

Today, if you want to succeed and sustain in business, and if you want to attract new customers and retain existing ones, a functioning website is important irrespective of the size and stature of your business. Here are some of the key advantages of having a website.

Online Search Greatly Influences Purchase Decisions: It’s a proven fact that search engines play a big role in purchase decisions. Especially in big ticket items, “search and shop” is much greater. Thus if your business is not having a functional website you are losing large chunk of potential customers.

Professionally Compelling: Today website is a professional need for any business. A functional website enhances the company’s brand image and market standing. If you don’t have a website, it is possible that people won’t even consider your business as an option.

Visibility & Accessibility: A website itself provides answers to most of the queries. A website is the most inexpensive and effective tool that enhances your online visibility and makes accessibility easier, thus facilitating prominence in online searches. Link your social media pages to your website and traffic is bound to increase.

Long-lasting Value: A website is a one-time investment and it works forever, whereas other advertisements cost you dearly every time you launch it. Of course, you need to update your website from time to time but the cost is negligible.

Enhances Customer Care: Be interactive and respond to customer queries online. It doesn’t matter whether customers are far or near. It doesn’t matter their queries are sales or service related. Website interaction enables you to direct customers to your sales and service point nearest to them. Instant response creates the impression that you care for them. This in turn earns you customer loyalty.

If you don’t have a website, create one immediately. If you already have a website, analyse its effectiveness and, if needed, revamp it to give a contemporary look and feel to viewers. Use the help of a professional digital service provider for designing an attractive website or redesigning the existing one. MATChBOX is a leading digital marketing company with over a decade of experience and equipped with relevant expertise and resources. Apart from expert graphic designers, we have creative team for writing meaningful contents for your website. MATChBOX is known for result oriented online services and we ensure that each website we create surpasses our clients’ expectations. Just drop a call and we will respond with the most suitable digital solution for you.

Congratulations! Your wedding is in the offing. The biggest day of your life. Make it equally memorable for your dear and near ones, and the guests.

Today almost everything is technology driven. A custom-made Wedding App with unique features gives that technology twist to your wedding, a never-before experience for all. By taking care of even the smallest of details, Wedding App makes your life simpler.

Wedding App – Benefits Galore

Effortless Connect with Guests: You can add all the guests from both (bride & groom) sides in the Wedding App and identify them based on relation. The APP allows you to send invites, receive RSVPs, and reply to ‘thank you’ notes. You can send personalized messages to each guest about the key dates and functions and the guests have the option to respond.

Total Clarity, No Confusion: The Wedding App notifies each function, its venue, date and time only to the targeted guests. There is also option to schedule notifications.

Instant Updates: In case of any change, it can be conveyed through instant notifications, thus eliminating confusion. Updates are posted instantly including images and videos with the choice to respond – like, share and comment.

Cherish & Treasure the Moments: Wedding means lifelong memories for the bride, groom and their families. Make it a benchmark occasion to cherish for the guests as well. Moments captured by the photographer are instantly shared in the Wedding App and guests can upload content – images & videos.

Pre & Post Wedding Blast: A wedding, especially in India, is a series of celebrations. It starts with ceremonies and rituals of varying size and stature much before tying the nuptial knot and extends much beyond. The Wedding App aptly covers everything, from engagement, pre-wedding shooting, and main wedding event to post wedding sojourn, and connects with everybody collectively or selectively.

Let us know about the wedding in the offing. Being a leading digital marketing company with over a decade expertise and experience, we have the expertise and experience in creating user-friendly Apps. With our custom-made Wedding App, you can tell your guests the story of your lifetime. Let us join hands to make the wedding really amazing. Just contact us.

Just being an also-ran on social media won’t break the ice for business. You need a structure and a clearly defined social media strategy that helps grow your business. Review your social media presence and if needed, acquire the services of a professional and dependable digital marketing company who can help to promote your brand and business through social media. Some of the elements that can take your business to next lever and beyond with intensified social media activation are:

Goal Setting: Set smart goals that are realistic, measurable and achievable within the timeframe.

Know Your Audience: You need to outline your target audience and post content that speaks to your defined audience. Do periodic analysis vis-à-vis online engagements of your competitors and realign your strategy so that your social media presence stands out from the crowd.

Be Human: In this digital era, transparency makes a big difference as people would like to know your brand and business on a more personal level. Don’t be robotic and feel free to crack jokes with your audience. You can build a strong audience-connect by getting personal with them that can lead to business.

Be Social on Social Media: Focus on forging relationships rather than just followers. Being ‘social’ enables you to form instant relationships with your followers. Instead of just retweet or like others’ content, respond with a comment which will pave way for a conversation.

Be Consistent: Consistency in social media posts is the key for the desired results. If you are active on different social media platforms, creating a content calendar will make things easier for you. With a calendar you can fine-tune each post for the relevant platform. Raise level of engagement by perfectly timing your posts. Equally important is to avoid repeating the same content.

Create Content, Don’t Copy: Stand out by creating original content every time; that’s what people actually want to see. You can break through the social media din by grabbing the attention of your audience with creative and innovative contents.

MATChBOX is a dependable digital marketing company with requisite experience and expertise. Result oriented social media marketing is our specialty. We are keen to use our expertise to enhance your business through meaningful and effective social media marketing of your brand. We are waiting for your call.

Customer expectations have changed drastically. Today’s customers consider buying a product, availing a service or doing business as an entire ‘experience.’ Success of business to a large extent depends on the ‘differentiated experience’ you mete out to your customers. This experience includes your advertisements, marketing campaign, social media, and website. In this digital era, digital signage can positively impact your brand’s retail experience. Some of the salient signage benefits are:

Communication Edge: Be it indoor or outdoor, signs are your brand’s most conspicuous communication. Customers tend to make assumptions of your business based on the quality and charm of your signage. Your brand visibility enhances significantly when outdoor signage is supplemented with way finding indicators. This attracts repeat business as well as new customers. Remember, poor signage can dissuade customers.

Competitive Edge: Creative signage helps your brand to stand out among others. This first impression gets you the much-needed competitive advantage resulting in customers choosing your business over your competitors. A unique signage on the front-fascia can draw more customers to your store.

Cost-effective: More than a way finding solution, signage is one of the most economical marketing tools. Your exterior signage can also serve as a round-the-clock marketing campaign throughout the year. You can modify the signage with creative inputs from time to time at minimal cost. Thus your brand becomes more recognizable resulting in customer loyalty and long term relationship.

Incremental Business: If placed in the right location, a creative and unique signage can draw more new customers, who are otherwise loyal to other brands. Such incremental sales can lead to substantial business growth.

Brand Recognition: More brand visibility means enhanced brand awareness which can influence people’s impression and attitude towards your business and the end result is increased revenue. Exploit the signage advantages to successfully drive your brand recognition conveniently and economically.

MATChBOX is a leading provider of Total Marketing Communication, Event & Digital Solutions with over ten years of experience and expertise in creative branding and signage solutions. Our creative and design teams have the requisite expertise to provide complete indoor and outdoor branding and signage solutions to clients.

We would love to hear from you.

Innovative and creative graphic designs can capture attention, sell products and services, and open up new avenues of business. An innovative graphic design becomes an attractive image with creative blend of photography, illustration, typography and motion graphics. Some of the salient advantages of graphic design are:

Cost Saving: Get the expertise of a professional and creative graphic designing company with creditable credentials and invest in good graphic design which is cost-effective and fetch better ROI. In case of cheap and poor designs, they often cost more as they would require changes, redesigns and delays, and ultimately end up falling way behind expectations and results.

Time Saving: A graphic designer by virtue of his expertise and experience figures out the best suited file format, color combination and design for your purpose, be it website photos and images or a business card. The expert visualizes exact quality of the end product, thus eliminates chances of redesign and saves your valuable time.

Enhances Brand Image: Properly designed graphics elevate your brand to a new level. Attractive graphic design creates the first impression among viewers and become the benchmark identity for your brand and business.

Fosters Customer Engagement: It is wise to use new graphic design when you are revamping your website, social media pages, activating a new campaign or redesigning packages. Get the services of a creative digital marketing company who can understand your needs and do all the tasks. This economical too compared to enlisting different agencies for each task. A dependable digital marketing company provide you result-oriented services with creative graphic designs that enhances your customer connect and engagement.

Graphic Design as Communication: Your creative graphic images used with consistency create long-lasting imprints in viewers. Your graphic design itself serves as an attention grabbing communication. Unique graphic images have the power to communicate even complex messages better and faster than texts.

A Need & Trend: Creative and innovative graphic designs and images are a dire need today to garner business and the trend is catching up. In today’s era, you cannot afford to ignore the trend, rather focus on always one-up on competition, and new designs and images hold enormous potential to promote your business far beyond.

MATChBOX is a Total Marketing Communication, Event & Digital Solutions providing company with creativity, innovation and deploying latest technology. In the last one decade we have established our credentials as a creative graphic designing company. Our graphic designers are experts who excel in designing.

Contact us for all your digital and graphic design needs.

If you are in business to gain and grow, it’s imperative to have a comprehensive video marketing strategy. Video has sidelined all other forms of media and emerged as the most preferred type of user content.
An estimate reveals that 87% of businesses use video as a marketing tool, which is almost 25% increase over the past two years.
Video is the Best to Grab Attention: Human eyes by nature are drawn to movement which makes videos a natural focal point as we scan through web-pages. Watching a video induces an emotional connect which instinctively persuade viewers to forward and share it. Besides, the human brain is prone to visually transmitting 90% of the information. Similarly, our brain is capable of grasping videos 60000 times faster than text.
Improves SEO: It’s a proven fact that video improves SEO. Businesses with embedded media attain higher search results and are better poised to rank on Google page-1. Search engines have started including video content in their ranking algorithms. Whenever a viewer watches video on your webpage, it generates supplementary inbound links which further add to your SEO value.
Memory Power: Audio-visuals are imprinted in memory than other forms of communication. According to studies, as compared to text, viewers retain and recall 95% of video content.
Conveys Faster: Video has the advantage of conveying your message faster whereas viewers get bored with texts and stray image galleries.
Campaign Beyond Comparison: Video marketing should be a key tool of your business campaigns and it can be posted on your website and social media pages. Recent surveys indicate that almost 93% of marketers vouch for video to attract new customers.
Cost Effectiveness: Video making costs much less compared to other forms of advertising. One video can be placed on multiple platforms by using tools like live streaming, video on demand, and OTT broadcasting and generate incremental revenue in the process.
MATChBOX is a leading digital marketing agency in Indore equipped with a decade long experience, relevant expertise and creative credentials for making visually rich videos with meaningful content. Ours is a result-oriented digital marketing agency with proven track record.
Why wait any longer? Contact us and let us get started.