Though the trend of online events, thanks to the covid pandemic, is here to stay, offline events are the real happening occasions. The beauty of physical event is that it really connects people. No technology can replace the feeling of togetherness and team spirit that emerges from the physical presence of participants in an event.…
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With technology changing at a faster pace, we live in a digitized society where latest smartphone outsmarts everything else. The technology explosion is increasingly impacting the event industry as well with attendees’ expectations shifting rapidly. Whether it is a training workshop for your employees, annual family get together, big ticket corporate conference, or any other…
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It is not an exaggeration to say that videos rule the roost on internet. Vast majority of these videos are for marketing and promotion of brands and business.  If you are not already marketing and promoting your band and business with video, it is high time you changed your strategy and jumped into the video…
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Well planned, well managed, and well executed corporate events are undoubtedly memorable experiences. Similarly, the worst events are also hard to forget. Therefore, it is important to look upon every event, irrespective of its size, stature and nature, as an opportunity to make a lasting impact on the audience. More so, in corporate events, you…
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Visitors throng to attractive destinations. Likewise you need to make your website an attractive digital destination so that it attracts uninterrupted flow of visitors. A website with creative design and meaningful content provide a unique user experience and can be your gateway to build your brand and boost your sales. Let us look at some…
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A hybrid event, as you guessed, is a blend of in-person and digital elements, attuned for optimal experience to each participant. The uncanny advantages of hybrid events provide you the best of both the worlds i.e virtual and in-person participation. At a time when covid-19 reemerges more furiously and social distancing continues to be the…
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Corporate Video Corporate video normally portrays the corporate culture of a business, company, corporation, or organization with its history, top management, vision, mission & values, products and services. Corporate video also contains human resource philosophy, employee welfare and corporate social responsibility activities. In today’s technology-driven age, corporate video is widely posted on the organization’s website…
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Every business has competitors and today competition is becoming fiercer by the day. Competitors vie with each other to grab customers’ attention. Thus companies have to aggressively promote their products and services through online and offline platforms. Today businesses use a multitude of graphic designs as one of the most effective ways to attract customers.…
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Before planning an event, you need to define its goals and objectives. Be it your corporate annual day celebrations or a business conference, the event must bring value to the organization. Whether the goal is to recognize long serving employees or best performing business partners, your event needs to be meaningful for every attendee and…
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It is important that the employees know everything about their company like, the band by which the company is known for, and its vision, mission and core values. All these and more can be done through proper branding within the premises. This will motivate your employees to be proud of their company’s brand with a…
Continue reading How Can Internal Branding Engage and Motivate Employees?