Foundation day or the anniversary of your company is the most important organizational milestone as it was the day when the journey took off.  The day deserves to be remembered, recounted, and celebrated. Normally companies organize several events and celebrations like dealer conference, supplier conference, customer meet and several other business related activities. All these…
Continue reading How Celebrating Company Foundation Day Reinvigorate Your Employees?

Taking employees into confidence through different motivational initiatives has proved to be a fruitful way of earning their loyalty and enhancing productivity. Let employees feel proud of the brand for which they work. Hence along with external branding activities, companies need to explain the brand philosophy to its own people. Go a step further and…
Continue reading How Corporate “Family Day” Can Leverage Employee Morale & Loyalty?

A professionally designed and crafted corporate video can elevate your brand identity to new heights and reach out to a wider audience. Upload your videos that creatively tell the story of your corporate values, business ethics, products or services on your website and social media pages, and see how your brand and business grow instantly.…
Continue reading How Professional & Captivating Corporate Videos Can Grow Your Business?

Enhanced audience engagement determines the success of a corporate event. Active involvement of attendees makes your event engaging and interactive to drive the desired results that you had envisaged. Here are some salient points to ponder in order to make your event more productive and engaging. Focus on the Purpose All your event planning should…
Continue reading Making Events More Productive, Engaging & Result Driven

Diwali arguably is the most important and celebrated Indian festival. The festival season in the country culminates with Diwali celebrations. It signifies the homecoming of Lord Rama from 14 years of exile and after slaying the ten headed dreaded demon king, Ravana. As per the Hindu calendar, Diwali also marks the beginning of a new…
Continue reading Diwali: Celebrate Safe with Creativity & Innovation

Annual day of your company is a big day worth a grand celebration involving all employees. Most companies invite employees’ family members also to the annual day celebrations. Anniversary of your organization is a time to take a nostalgic peep into the past and look forward to the exciting future. It is also an occasion…
Continue reading Corporate Annual Day: Make it Exciting for Enduring Employee Engagement

Dussehra holds vital significance in Indian mythology with its overriding message of victory of good over evil. It all started with the kidnapping of Sita by Ravana, which triggered a series of edge-of-the-seat events and incidents, culminating in the killing of Ravana by Rama. Religious and spiritual significance apart, festivals have become great commercial opportunities…
Continue reading Conquer The Demons With Constructive Creativity

Over 30,000 new products are estimated to be introduced to the market every year and around 95% of them fail to make a mark. It is becoming extremely difficult for new products to make an impact as the market is getting flooded with products and services of similar features. In the absence of a strategic…
Continue reading How To Organize A Spectacular Product Launch That Drives Sales

If you are keen to grow your online business, it is imperative that you should include video marketing as an essential tool in your marketing strategy. Nothing works better than a creatively crafted corporate video when it comes to wooing new customers and improving the engagement with existing customers. While videos are an effective marketing…
Continue reading How Corporate Video Can Help Promote Your Products

You host many corporate events throughout the year. Also you participate in many corporate events. The events can range from conferences attended by internal team members to events participated by external guests like customers, suppliers, and other stakeholders. Depending on the need, nature and demand, events are conducted at in-house venue or at external venue.…
Continue reading How To Level Up Guest Engagement In Corporate Events