The Power of Website for Business Online sale is the mainstay of modern business and without a functioning website, you are missing the boat. Be it a startup company, small/medium business, or a corporate conglomerate, the website is a key element in the modern business landscape as it gives you the chance to connect with…
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If you want to succeed in an online business, you cannot afford to overlook the massive benefits of content marketing. However, often people regard content marketing as a free advertising tool which is not entirely correct. Rich content and its smart execution are paramount for content marketing success. Here are some of the salient benefits…
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In the modern digital landscape, if you want to increase sales with incremental business, you need to have a convincing online presence. Of late, E-commerce is witnessing an unparalleled increase globally. Crisis situations like Covid-19, provide a further fillip to the online sales. Don’t you want your business to benefit from this burgeoning online bandwagon?…
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In India, Raksha Bandhan which normally falls in the month of August marks the onset of festival season. The coming months will see an array of festivals like Ganesh Chaturthi, Navratri, Dussehra, Dhanteras, and the festivities end with Deepawali celebrations. Customers embark on a buying spree in this season and their wish list practically ranges…
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Till a few years back, investing in videos was considered a luxury meant for heavy-weight businesses only. In today’s rapidly changing digital era, video marketing and promotion are a must-have for businesses. The myth that video is expensive has been demolished. It is now an established fact that video, in fact, is cost-effective and more…
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The festive season has already heralded in India even as Covid-19 is tightening its grip across the country. Languishing under prolonged lockdown and consequential losses, the market earnestly looks forward to some relief during festivals. With reduced income, people are likely to go for only essential purchases. In this scenario, if you want to grab…
Continue reading How Creative Signage Can Boost Your Business?

You cannot afford to overlook the importance of graphic design in the marketing and promotion of the brand, product, or service. A professional and competent graphic designer deftly deciphers the deliverables of graphic design, which broadly are superior quality, visual appeal, and easy recall. Visual Appeal The quality and class of a graphic design is…
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Findings of a recent Google research report in India: • One-third of Indian population watches online video. • At an average of 67 minutes a day Indian users watch online videos. • The population of total online video users is estimated to cross 500 million mark by end of 2020. • In the first 45…
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Going by the current social media trends, it can be safely said that videos are already ahead by a few years. Popular social media platforms like Facebook and Instagram have started focusing more on content-rich video, not to speak of YouTube. Others are also falling in line with Twitter, Pinterest, and LinkedIn jumping into the…
Continue reading Social Media Video Campaign Can Turn Adversity into Advantage

It is not an exaggeration to say that we cannot live without social media in today’s world. The emergence of social media as an indispensable part of our daily routines has opened up avenues for highly lucrative and effective digital marketing and promotion. Social Media Marketing Strategy You should have a clear social media marketing…
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